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| Section | Objectives |
|---|---|
| Topic 1: Strategy Implementation | - Change management
|
| Topic 2: Strategy Formulation | - Strategic analysis of external environment
|
| Topic 3: Strategic Choices | - Corporate strategy
|
1. Company TTT produces a range of products, including products T1 and T5.
Product T1: Profitability has declined in recent years, although small profits continue to be made as the market contracts due to changing customer preferences. Overall market share is low and continues to reduce.
However, in addition to external sales T1 is also used as a component of product T5.
Product T5: A market leader within a low growth market, sources components both externally and from TTT's other subsidiaries. T5 benefits from significant economies of scale and TTT has recently considered modernizing its T5 production line but following a cost benefit analysis, decided not to proceed.
Which of the following is an appropriate strategy for TTT to adopt?
A) Divest both product T1 and product T5.
B) Harvest product T1 and Divest product T5.
C) Harvest both product T1 and product T5.
D) Divest product T1 and Harvest product T5.
2. DDD is a business which sells entertainment products and now wants to move to a position where it uses ebusiness as a fundamental part of its business strategy.
Which of the following benefits would result from DDD's use of e-business? (Choose all that apply.)
A) Cost reductions because of lower overheads and cheaper procurement.
B) An increased use of tacit knowledge.
C) A reduction in labour turnover and higher morale.
D) Better control of information through monitoring website activity.
E) Increased online revenues.
F) Easier access to loan finance.
3. An organization must acquire suitable hardware and software in order to implement a knowledge management strategy so that knowledge can be stored and communicated.
Which of the following would be appropriate systems to use in a knowledge management strategy? (Choose all that apply.)
A) Intranet
B) Local area network
C) Groupware
D) Internet
E) Ledgers and journals
F) Social media
4. A is a private healthcare organization aiming to provide affordable and accessible high quality patient services.
A is introducing Big Data, which has not yet been adopted by the competition. A's database will store a huge amount of information about its patients. Clear access to wide sources of accurate information will enable patients to make more informed choices. Patients will be able to compare not only the prices of drugs, treatments and physicians but also their relative effectiveness.
Which of the following concerns should A have about its use of Big Data?
A) Lack of competitive advantage
B) Privacy issues
C) Veracity of information
D) Variety of information
5. TUV had an employee turnover rate of 25% among new recruits and was becoming short of skilled workers.
The Board of TUV realized there was something dramatically wrong and called in consultants to assess the problem. The consultants recommended transformational change in that TUV should redesign the entire production system, change the placement of all equipment and the flow of work, redefine every job and give all workers new assignments.
Which type of change did the consultants recommend for TUV?
A) Evolution
B) Reconstruction
C) Revolution
D) Adaptation
Solutions:
| Question # 1 Answer: B | Question # 2 Answer: A,E | Question # 3 Answer: A,B | Question # 4 Answer: C | Question # 5 Answer: B |
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